Does working from home sound too good to be true?
When most people see the phrase “work from home,” they literally run away. They automatically assume there is some sort of scam going on that they do not wan to be a part of.
The truth is, most work at home ads are scams. But if your company is legitimate, how do you attract potential employees rather than turning them off? The following five suggestions are the key to attracting qualified applicants to your at work at home position.
1.Do not include common ‘work from home’ keywords. As I said before, these key words are turn offs and will dramatically decrease the number of qualified applicants. Simply refer to the position it as something like a flexible part time position. Examples of keywords and job titles that should be avoided are:
“Make cash from the comfort of your home!”
“Prices at the pump got you down? Make BIG money without leaving your house!”
“Work where you want, when you want, and make as much as you want!”
“Tired of being told what to do? Be your own boss!”
2.When posting on online search engines, use a ‘quick apply’ method. This allows perspective employees to apply to your position without having to go to your company’s website. You don’t want your perspective employees to know this is a home based position yet. Before this work at home concept is presented, you need to get the potential employee in the right mindset. How you can do this is described below in detail in steps three and four.
3.Send a post application email. After you choose suitable applicants from your application pool, send them an email requesting further information. Include their initial cover letter or resume in this email to show that they did apply to the position and that this email is not SPAM.
4.A positive mindset. After receiving the post application email, the applicant will most likely be extremely excited about the potential for an interview! The next step, filling out personal information and answering job related questions, will most likely be done with a positive and hopeful attitude. This positive attitude is the key to opening the applicant’s mind toward the concept that working at home is a real option.
4.Be subtle about introducing the ‘work from home’ concept. When the applicant finally learns they will be working from home, you should alert them in such a way that shows your company is a legitimate one, offering a legitimate position. You want the applicant to be in the mindset that this job only differs from any other job in that it is done from their home.
If these five steps are followed, your work at home business should be able to attract many qualified applicants that will eventually become the hard working employees your company needs to succeed!